David

We’ve Listened to 30,000 of Our Customers’ Phone Calls–Here’s What We’ve Learned!

Over the past two years we’ve made it a goal to listen to every single call generated by our marketing efforts for our customers. As a result we’ve now listened in on over 30,000 phone calls!  Tracking and listening to phone calls can be time-consuming, so you might be asking, is it really worth it

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Conducting a Market Competition Analysis | Defining Your SEO Strategy Part 2

In our last post, we discussed the three key factors that go into choosing the best keywords for your SEO strategy, namely, search volume, competitiveness, and profitability. Today we are looking at another important tool we use when crafting keyword strategies: a Market Competition Analysis. Read on or watch the video below to learn how

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Why ALL Businesses Should Be Using Events to Market Themselves | First-Party Data + Lead Nurturing

Now more than ever, business owners and marketers have to be creative and innovative in the ways they reach new customers. Social media and other digital tools can definitely be leveraged to your advantage. But with increasing market saturation and rapidly changing trends, plus new regulations in targeting and data, some of these channels are

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How We Use Google Ads to Rank in the Top 3 Google Maps Results | Google Maps Hack

Did you know that over 30% of users searching Google engage with the Google Maps results? Specifically with the top three results that appear next to the map, known as the “3-pack.” Clearly this is an extremely valuable spot to rank, but getting your site to appear there is not exactly straightforward. Watch the video

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